Associate Professor Campbell is a Quantitative Human Geography with expertise in health geography as well as urban and regional analytics.
Dr. Campbell has primary research themes in mGeoHealth and Health Geography. He is Deputy Director of the GeoHealth Laboratory at UC.
He also has a research theme on regional analytics focusing on regional economic development as well as regional mobility and change. He is the founder of the Regional Analytics Lab.
Malcolm is working on a series of projects which examine and attempt to understand social and spatial inequalities in different contexts internationally.
Some current examples of his research include:
mGeoHealth: using smartphone location data to better understand health and health outcomes.
Spatial Microsimulation of Health and Economic Policy: developing spatial microsimulation models to understand health and economic variables and develop 'what-if' policy scenarios.
Urban Wellbeing Analytics: understanding what makes cities flourish using big data and geographical theory and methods.
Airbnb: disrupting the regional housing market in NZ.
Social Atlas project: examining social and spatial inequalities in New Zealand.