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Dr Ning (Chris) Chen

Contact

Department: Management, Marketing and Entrepreneurship

Email: chris.chen@canterbury.ac.nz

Direct Dial: +64 3 3693813

Office: Meremere 228

Languages: English, Chinese (Cantonese), Chinese (Mandarin)

About
Research / Creative works
Supervision
Networks
Methods & Equipment

Fields of Research

  • Environmental Studies
  • Human Geography
  • Marketing and Tourism
  • Resilience: Commercial: Tourism
  • Structural Equation Modelling
  • Sports Marketing

Researcher Summary

Dr Ning (Chris) Chen's primary areas of interest include identity and attachment theory in different context including place, branding, and sports, and the motivations and impact of word-of-mouth behaviours especially in social media. His research keywords include: place attachment, brand attachment, fandom, word-of-mouth(mouse), and personal connection.

Subject Area: Disciplines

  • Environmental Studies: Environmental Studies
  • Human Geography: Human Geography
  • Marketing and Tourism: Consumer Behaviour; Relationship Marketing; Services Marketing
  • Sociology, Social Policy, Social Work, Criminology and Gender Studies: Urban Studies
  • Resilience: Commercial: Tourism

Resources

  • Staff page

Prizes and Awards

  • Research Fellow ( 2016 - present )

Research/Scholarly/Creative Works

Journal Articles
  • Huang Y., Finsterwalder J., Chen N. and Crawford F. (2022) Online Student Engagement and Place Attachment to Campus in the New Service Marketplace: An Exploratory Study. Journal of Services Marketing 36(4): 597-611. http://dx.doi.org/10.1108/JSM-04-2021-0148.
  • Li T., Shi H., Chen NC. and Yang L. (2022) Time-Space Compression Effect of High-Speed Rail on Tourist Destinations in China. ISPRS International Journal of Geo-Information 11(10) http://dx.doi.org/10.3390/ijgi11100528.
  • Prayag G., Aquino RS., Hall CM., Chen N. and Fieger P. (2022) Is Gen Z really that different? Environmental attitudes, travel behaviours and sustainability practices of international tourists to Canterbury, New Zealand. Journal of Sustainable Tourism http://dx.doi.org/10.1080/09669582.2022.2131795.
  • Šegota T., Chen N. and Golja T. (2022) The Impact of Self-Congruity and Evaluation of the Place on WOM: Perspectives of Tourism Destination Residents. Journal of Travel Research 61(4): 800-817. http://dx.doi.org/10.1177/00472875211008237.
  • Shi H., Li T., Ma Z., Zhang H., Liu X. and Chen N. (2022) What influence do regional government officials’ have on tourism related growth?: evidence from China. Current Issues in Tourism 25(15): 2534-2546. http://dx.doi.org/10.1080/13683500.2021.1972943.
  • Su L., Yang Q., Swanson SR. and Chen NC. (2022) The impact of online reviews on destination trust and travel intention: The moderating role of online review trustworthiness. Journal of Vacation Marketing 28(4): 406-423. http://dx.doi.org/10.1177/13567667211063207.
  • Xu Y., Wu D. and Chen N. (2022) Here I belong!: Understanding immigrant descendants’ place attachment and its impact on their community citizenship behaviors in China. Journal of Environmental Psychology 79 http://dx.doi.org/10.1016/j.jenvp.2021.101743.
  • Chen J., Chen NC., Yu K. and Hall CM. (2021) Does Entrepreneurs’ Darwinian Social Identity Contribute to Business Performance via Corporate Social Responsibility in China? The Role of Entrepreneurs’ Well-Being. Frontiers in Psychology 12 http://dx.doi.org/10.3389/fpsyg.2021.781399.
  • Gössling S., McCabe S. and Chen N. (2020) A socio-psychological conceptualisation of overtourism. Annals of Tourism Research 84 http://dx.doi.org/10.1016/j.annals.2020.102976.
  • Chen N., Hall CM., Yu K. and Qian C. (2019) Environmental satisfaction, residential satisfaction, and place attachment: The cases of long-term residents in rural and urban areas in China. Sustainability (Switzerland) 11(22) http://dx.doi.org/10.3390/su11226439.
  • Dwyer L., Chen N. and Lee J. (2019) The role of place attachment in tourism research. Journal of Travel and Tourism Marketing 36(5): 645-652. http://dx.doi.org/10.1080/10548408.2019.1612824.
  • Jiang Y. and Chen N. (2019) Event attendance motives, host city evaluation, and behavioral intentions: An empirical study of Rio 2016. International Journal of Contemporary Hospitality Management 31(8): 3270-3286. http://dx.doi.org/10.1108/IJCHM-06-2018-0501.
  • Qi S. and Chen N. (2019) Understanding Macao’s Destination Image through User-generated Content. Journal of China Tourism Research 15(4): 503-519. http://dx.doi.org/10.1080/19388160.2019.1577199.
  • Chen N., Dwyer L. and Firth T. (2018) Residents' place attachment and word-of-mouth behaviours: A tale of two cities. Journal of Hospitality and Tourism Management 36: 1-11. http://dx.doi.org/10.1016/j.jhtm.2018.05.001.
  • Chen NC. and Dwyer L. (2018) Residents’ place satisfaction and place attachment on destination brand-building behaviors: conceptual and empirical differentiation. Journal of Travel Research 57(8): 1026-1041. http://dx.doi.org/10.1177/0047287517729760.
  • Prayag G., Chen NC. and Chiappa G. (2018) Domestic tourists to Sardinia: motivation, overall attitude, attachment, and behavioural intentions. Anatolia: An International Journal of Tourism and Hospitality Research- 29(1): 84-97. http://dx.doi.org/10.1080/13032917.2017.1387583.
  • Qi S., Wong CUI., Chen N., Rong J. and Du J. (2018) Profiling Macau cultural tourists by using user-generated content from online social media. Information Technology & Tourism 20(1-4): 217-236. http://dx.doi.org/10.1007/s40558-018-0120-0.
  • Ardley B. and Chen NC. (2017) Strategies and servicescapes: Delivering user focused health care in Europe and China. Strategic Change 26(3): 273-280. http://dx.doi.org/10.1002/jsc.2128.
  • Fortin D. and Chen NC. (2017) Emerging issues in digital marketing. Journal of Consumer Marketing 34(6): 469-471. http://dx.doi.org/10.1108/JCM-07-2017-2268.
  • Chen N., Dwyer L. and Firth T. (2015) Factors Influencing Chinese Students' Behaviour in Promoting Australia as a Destination of Chinese Outbound Travel. Journal of Travel & Tourism Marketing 32(4): 366-381. http://dx.doi.org/10.1080/10548408.2014.897299.
  • Chen NC. and Šegota T. (2015) Resident attitudes, place attachment and destination branding: A research framework. Tourism and Hospitality Management 21(2): 145-158. http://dx.doi.org/10.20867/thm.21.2.3.
  • Chen N., Dwyer L. and Firth T. (2014) Conceptualisation and measurement of the dimensionality of place attachment. Tourism Analysis 19(3): 323-338. http://dx.doi.org/10.3727/108354214X14029467968529.
  • Chen N., Dwyer L. and Firth T. (2014) Effect of dimensions of place attachment on residents' word-of-mouth behavior. Tourism Geographies 16(5): 826-843. http://dx.doi.org/10.1080/14616688.2014.915877.
Authored Books
  • Chen NC., Hall CM. and Prayag G. (2021) Sense of place and place attachment in tourism. Abingdon, UK: Routledge. 1-166. http://dx.doi.org/10.4324/9780429279089.
  • Ding M., Chen N. and Shen L. (2019) Digital sports marketing. Tsinghua University Press.
Chapters
  • Chen N. (2023) Mega-events and tourism. In Hall CM (Ed.), The Wiley Blackwell Companion to Tourism.
  • Chen N., Commons E. and Prayag G. (2023) Chinese outbound tourism and shopping. In Hall CM (Ed.), The Wiley Blackwell Companion to Tourism.
  • Chen N. (2022) Sense of place. In Buhalis D (Ed.), Encyclopedia of Tourism Management and Marketing.
  • Chen N., Rao Y. and Li A. (2021) Understanding Generational Differences in Multiple Place Identities and the Visitor Economy: The Case of Migrants’ Descendants in China. In Duignan MB (Ed.), Managing Events, Festivals and the Visitor Economy Concepts, Collaborations and Cases: 88-88.Cabi.
  • Chen N., Qi S. and Hall CM. (2019) Halal Food Certification in China. In Hall CM; Prayag G (Ed.), The Routledge Handbook of Halal Hospitality and Islamic Tourism: 249-263.Routledge. http://dx.doi.org/10.4324/9781315150604-19.
  • Qi S. and Chen N. (2017) “Thank you for your stay,” and then what? Macau hotels’ responses to consumer online reviews. In Schegg R; Stangl B (Ed.), Information and Communication Technologies in Tourism 2017: 559-569.Springer. http://dx.doi.org/10.1007/978-3-319-51168-9_40.
Edited Volumes
  • Chen N; Wang X (Ed.) (2022) Marketing and Managing Sport for a Resilient Society in a Turbulent Age. Frontiers in Sports and Active Living Frontiers.
  • Chen NC; Hall CM; Dwyer L (Ed.) (2022) Complexity and Contemporary Marketing Matters. Complexity Hindawi.
  • Huang X; Meng J; Chen N; Ma S (Ed.) (2022) AI’s Contribution to New Insights of Digital Behavior and Service Economy. Frontiers in Artificial Intelligence Frontiers.
  • Fortin D; Chen N (Ed.) (2017) Emerging issues in digital marketing. Journal of Consumer Marketing 34(6).
  • Chen N; Hall CM; Prayag G (Ed.) (2016) 2016 New Zealand Tourism and Hospitality Research Conference. Christchurch: 25.
Conference Contributions - Published
  • Chen N. and Ashraf R. (2020) Consumer behaviours under on-going terror threats. In : 226-231.
  • Prayag G., Hall CM., Fieger P. and Chen N. (2020) Understanding international visitors' perceptions of sustainability of the Canterbury region from user generated content. In New Perspectives on the Diversity of Hospitality, Tourism and Events: 558-558.
  • Finsterwalder J., Chen N., Tombs A., Prayag G. and Hall C. (2019) Place Attachment in a Post-Earthquake Scenario: Some Preliminary Findings: An Abstract. In Rossi P; Krey N (Eds). Finding New Ways to Engage and Satisfy Global Customers: 827-827. Cham: Springer. http://dx.doi.org/10.1007/978-3-030-02568-7_219.
  • Zhang C. and Chen N. (2018) “I am so I protect”: Impacts of place identity and heritage identification on environmentally responsible behaviours. In Proceedings - CAUTHE 2018: 607-608.
  • Chen N., Šegota T. and Golja T. (2017) Self-congruity and word-of-mouth behaviour of local residents. In.
  • Chen NC. and Dwyer L. (2017) Who are better place brand champions than residents? In AM2017 Conference ProceedingsHull.
  • Tombs A., Finsterwalder J., Chen NC., Prayag G. and Hall C. (2017) The role of transitional servicescapes in maintaining attachment to place. In Proceedings of Academy of Marketing Science (AMS) World Marketing Congress (WMC): 85-86.
  • Chen N. (2016) Findings in the application of the dimensionality and measurement of attachment in brand context: Nike China’s case. In 2016 Global Marketing Conference at Hong Kong Proceedings: 284-288. http://dx.doi.org/10.15444/GMC2016.03.05.03.
  • Chen NC. (2016) Turning residents into destination brand ambassador: Using dimensions of place attachment to predict destination branding building behaviours. In Fortin D; Ozanne L (Eds). Marketing in a Post-Disciplinary Era ANZMAC 2016 Proceedings: 1009-1009. Christchurch.
  • Chen NC. and Qi S. (2016) Identifying emerging features of Macau budget hotels. In Fortin D; Ozanne L (Eds). Marketing in a Post-Disciplinary Era ANZMAC 2016 Proceedings: 1010-1010. Christchurch.
  • Finsterwalder J. and Herzhoff M. (2016) Re-designing the Customer Experience in Hospitality Industry – Case Study BurgerFuel. In Chen N; hall CM; Prayag (Eds). NZTHRC Proceedings: 35-35. Christchurch, New Zealand: Department of Management, Marketing and Entrepreneurship, School of Business and Economics, University of Canterbury.
  • Rao Y., Chen N., Zhong H. and Lin X. (2016) The industrial clustering phenomenon in the catering market in China: A study on Hangzhou Green Tea Restaurant lawsuit. In Chen N; Hall; Prayag (Eds). : 25-25.
  • Yu K., Chen N., Zhu X. and Gao J. (2016) Perceived residential environment quality, place attachment, and environmental satisfaction: The competing models in rural and urban areas of China. In 2016 Global Marketing Conference at Hong Kong Proceedings: 1663-1668. http://dx.doi.org/10.15444/GMC2016.12.01.01.
  • Chen NC. and Han XY. (2015) Effect of brand attachment on brand citizenship behaviour in China: Nike's case. In Proceedings: 120-130.
  • Chen NC., Zhao Q. and Ardley B. (2015) The impact of personal connection on customer behaviours (word-of-mouth intention and retention) in service encounters. In Proceedings: 131-140.
  • Yu K., Chen N. and Chen Z. (2015) Study on the relationships between perceived residential environment quality, place attachment, and environment satisfaction in rural and urban areas of China. In Innovation and Growth Strategies in Marketing: 1081-1087.
  • Chen C. (2012) Conceptualizing the dimensionality of brand attachment: to understand the long-term complex human-brand relationship from an attachment perspective. In.
  • Chen N., Dwyer L. and Firth T. (2012) Conceptualizing the dimensionality of place attachment for a tourism destination. In.
  • Chen N. and Dwyer L. (2011) Conceptualizing the formation of residents’ online word-of-mouth behaviour to promote place brand. In.
  • Chen N. (2010) Conceptual and semantic analysis in ambush marketing utilizing LEXIMANCER Software tool. In.
  • Chen N. (2010) The construction of place citizenship behaviour: From a resident perspective. In.
  • Chen N. and Huang S. (2006) Pharmaceutical e-business in China: a case of a pharmaceutical e-commerce company. In http://dx.doi.org/10.1109/ICSSSM.2006.320641.
Conference Contributions - Other
  • Chen N., de Vries H. and Wang X. (2020) Building a sustainable business model for professional clubs in the China National Basketball League (NBL): a stakeholder perspective. Seoul: 2020 Global Marketing Conference, 5-8 Nov 2020.
  • Chen N. and de Vries H. (2019) Stakeholder analysis of the evolving professionalism of clubs within China's National Basketball League (NBL). Christchurch, New Zealand: Sport Management Association of Australia and New Zealand, 4-6 Dec 2019.
  • Chen NC., de Vries H. and Wang X. (2017) Entrepreneurial development of China’s professional sport clubs: The case of Hunan Yongsheng, NBL. Gold Coast, Australia: SMAANZ 2017 Conference, 29 Nov-1 Dec 2017.
  • Chen N. (2014) Studying place satisfaction's impact on attachment to both China and Australia for Chinese students in Australia. Barcelona, Spain: The Fourth International Conference on Tourism between China-Spain (ICTCHS 2014), 29 Jun-2 Jul 2014.
  • Chen N., Dwyer L. and Firth T. (2012) From place attachment to word-of-mouth behaviour: A tourism destination perspective. Melbourne, Australia: CAUTHE 2012 National Conference, 6-9 Feb 2012.
  • Chen N. and Dwyer L. (2011) Human-place relationship and place citizenship behaviour. Guilford, UK: Advancing the Social Science of Tourism 2011, 28 Jun-1 Jul 2011.
  • Chen N., Dwyer L. and Firth T. (2011) Conceptualizing the dimensionality of place attachment. 2011 TOSOK International Tourism Conference, 4-6 Jul 2011.
  • Chen N., Dwyer L. and Firth T. (2011) Conceptualizing the dimensionality of place attachment. Seoul: 2011 TOSOK International Tourism Conference, 4-6 Jul 2011.
Scholarly Editions/Literary Translations
  • Fury S. (2017) Rise and Fire: The Origins, Science, and Evolution of the Jump Shot--and How It Transformed Basketball Forever.Translator: Beijing: Tsinghua University Press.
Oral Presentations
  • Chen N. (2021) Getting publication: Motivation, challenge, and how to make the papers be interesting. Hanoi University of Science and Technology: Research and Publication Experience - Current issues in Marketing, 19 Apr 2021.
  • Chen N. (2021) Next Generation Sports Marketing. Tsinghua University: 19th “East Stand, West Gymnasium” Series Lectures, 28 Oct 2021.
  • Chen N. (2021) Residents’ place attachment and destination brand-building behaviours: From an environmental psychology perspective. University of Leeds Beckett: ETHM Research Seminar Series, 21 Apr 2021.
  • Chen N. (2020) Sports Marketing post COVID-19 Pandemic. Tsinghua University: 15th “East Stand, West Gymnasium” Series Lectures, 05 Nov 2020.
  • Chen N. (2020) Sports marketing post COVID-19. Chinese Basketball Association: Academic insight workshop and training, 13 May 2020.
  • Chen N. (2018) How Chinese sports marketing will change the world. Tsinghua University: 10th “East Stand, West Gymnasium” Series Lectures, 29 Oct 2018.
  • Finsterwalder J., Tombs A., Chen N., Prayag G. and Hall C. (2018) Do servicescapes affect citizen-consumers’ place attachment in the aftermath of environmental jolts? Some tentative outcomes. Cologne, Germany: Research Seminar, Schmalenbach School of Business and Economics at the TH Köln – Cologne University of Technology, Arts and Sciences, 19 Jun 2018.
  • Finsterwalder J., Tombs A., Chen N., Prayag G. and Hall C. (2018) Do servicescapes support citizen-consumers’ attachment to place after natural catastrophes? Porto, Portugal: Research Seminar, INESC TEC and School of Engineering, University of Porto, 06 Jul 2018.
  • Finsterwalder J., Tombs A., Chen N., Prayag G. and Hall C. (2018) Place attachment post-earthquake: The role of permanent and transitional servicescapes ― some preliminary insights. University of Queensland, Brisbane, Australia: Research Seminar, , UQ Business School Distinguished Visitor Workshop Series, 03 May 2018.
  • Finsterwalder J., Tombs A., Chen N., Prayag G. and Hall C. (2018) The influence of permanent and transitional servicescapes on citizen-consumers’ place attachment in the aftermath of a natural disaster ― some initial findings. Berlin, Germany: Research Seminar, Marketing Department, Freie University of Berlin, 22 May 2018.
  • Chen N. (2017) Sustainable Place Marketing & Branding: From an Environmental Psychology Perspective. Chengdu, China: the 7th International Conference on Tourism and Hospitality between China-Spain (ICTCHS), 12 Jul 2017.
  • Chen N. (2017) Sustainable place marketing & branding: from an environmental psychology perspective. East China Normal University: Tourism Research Seminar, 01 Dec 2017.
  • Chen N. (2017) Sustainable place marketing & branding: from an environmental psychology perspective. University of South Carolina: Research Seminar Series, 03 Nov 2017.
  • Chen N. (2015) Dimensionality and measurement of place attachment and its effect on destination brand building behaviours. University of Ljubljana: Research Seminar Series, 05 Nov 2015.
Theses / Dissertations
  • Chen NC. (2012) Human-place relationship and word-of-mouth behaviour to promote the place as a destination: The construct, antecedents, and outcomes. Kensington. University of New South Wales.

Student Supervision

Displaying all items.
    Current
  • PhD - Wood K: Performer perspectives on enhancing the service- and experiencescapes of venues and events
  • PhD - Yan L: Long term recovery of tourist destinations and resilience: The case of Christchurch post-quake
  • Masters - Beer J: Examining the Attitude-Behaviour Gap in Tourists regarding Captive Animal Tourism
  • Masters - South Z: The Usage of Video Assistant Referee (VAR) and its impact on Players and Fans Raw Emotions in Football
  • Completed
  • PhD - Liu A: An ordinary China: Reading “small-town youth” for difference in a northwestern county town (2021)
  • Masters - Commons EP: Chinese Tourists Shopping Behaviour in New Zealand: The Case of Health and Beauty Products (2018)
  • Masters - Crosswell E: Opinion Leader Impact on Instagram Users (2020)
  • Masters - Fairweather C: How does gamification impact customer experiences and satisfaction of B2B SaaS clients? (2020)
  • Masters - Huang Y: Place Attachment and Places of Public Services: A Case of Imagination Station (2022)
  • Masters - Iggo B: The impact of gender perception on sponsorship decision making (2019)
  • Masters - McMillan J: Analysing Attitudes and Perceptions towards Contactless Cards (2018)
  • Masters - Brookland B: The Exercise Association of New Zealand: Research Report & Business Case for a Nationwide ‘Get Active’ Campaign (2017)
  • Masters - Clearwater E: Novotel Christchurch Airport Marketing Research & Recommendations (2018)
  • Masters - Craw R: Tekapo Springs marketing project (2018)
  • Masters - Li Y: Develop a stakeholder management plan for China Southern Airlines (Christchurch) - a company from aviation industry (2018)
  • Masters - Martin N: Market Research and B2B Segmentation on members and non-members of Exercise New Zealand (2017)
  • Masters - Nakamura S: Investigation and Evaluation of the Potential of Online Courses within the Executive Development Programme at the University of Canterbury (2018)

Editorial Work

Displaying all items.
  • Tourism and Hospitality Management Editorial Board Member ( 2015 - 2023)

Review and Refereeing

Displaying all items.
  • Australasian Marketing Journal ( 2019 - 2023)
  • Cogent Business & Management ( 2016 - 2023)
  • Current Issues in Tourism ( 2016 - 2023)
  • International Journal of Culture, Tourism and Hospitality Research ( 2020 - 2023)
  • International Journal of Internet Marketing and Advertising ( 2015 - 2023)
  • International Journal of Tourism Cities ( 2019 - 2023)
  • International Journal of Tourism Research ( 2020 - 2023)
  • International Journal of Wine Business Research ( 2020 - 2023)
  • International Planning Studies ( 2019 - 2023)
  • Journal of Brand Management ( 2016 - 2023)
  • Journal of Consumer Affairs ( 2018 - 2023)
  • Journal of Consumer Marketing ( 2016 - 2023)
  • Journal of Environmental Psychology ( 2020 - 2023)
  • Journal of Hospitality and Tourism Management ( 2020 - 2023)
  • Journal of Hospitality and Tourism Research ( 2019 - 2023)
  • Journal of Spacial Science ( 2018 - 2023)
  • Journal of Sustainable Tourism ( 2016 - 2023)
  • Journal of Travel and Tourism Marketing ( 2019 - 2023)
  • Leisure Sciences ( 2017 - 2023)
  • Sport in Society ( 2019 - 2023)
  • Tourism Analysis ( 2013 - 2023)
  • Tourism Geographies ( 2015 - 2023)
  • Tourism Management ( 2013 - 2023)
  • Tourism Management Perspectives ( 2017 - 2023)

Key Methodologies

  • Structural equations and modelling
  • Experimental Research
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